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License Plate Maker – Choosing the Best

June 23, 2014 Jeff Sawyer
License Plate Maker

This is how license plates are made today. This blanking line joins the aluminum with the printed vinyl film. At the end of the line is the press that cuts the license plates into their rectangular shape. — Credit: Courtesy of the Arizona Department of Transportation, May 2012

A reputable and experienced license plate maker (the kind found outside a penitentiary) can help you design and produce high quality custom front license plates that are completely tailored to your specifications.

A professional license plate maker’s product can be used to help grow or fund your organization, often with staggering results. Used as an advertising medium for businesses or as a fundraising item for non-profit organizations, they are an economical and effective option for either entity. This is simply because they get an organization’s name, motto or logo positioned on hundreds of vehicles and seen by thousands of people.

Effective Business Branding Tool

Quite often a license plate maker can design and manufacture a plate that ends up being one of the most effective tools included in your marketing strategy. Similar to other mediums such as promotional giveaway items, they are an extremely effective way to advertise your business. Your business becomes introduced to new as well as existing markets.

This form of advertising is ideal for a number of entities such as car dealerships, auto rental agencies, real estate agencies, radio stations, colleges and tourist areas among many others. Ideally all businesses can benefit from the enhanced brand exposure or even added fundraising revenue that the custom plates provide.

When you give away the license plate to any of your existing customers or members of your staff, it automatically becomes your testimonial to their friends and family who could end up being your potential clients.

The Original Mobile Advertising (not the kind on your cell phone)

The product you get from a quality license plate maker also helps your entity to benefit from true mobile advertising. Durable, long lasting license plates will transform cars and trucks into moving billboards. This means that your business benefits from the added exposure of its brand.

Your logo travels far and wide. Wherever the vehicle goes your logo tags along. Even when the car is parked, your logo is still doing its job. When people repeatedly see the name of your company as well as your logo, they will be sure to think of your business the next time they are in need of the product or service you provide.

Fund Raising Concepts

Custom front license plates are also a great solution for non-profit organizations that are in search of unique fund raising ideas. In addition to raising money, the license plates will generate enhanced exposure for the organization as well.

Charitable, religious and scientific organizations, fraternal organizations, social clubs, booster clubs and private recreational clubs are all examples of non-profits that can benefit from a fundraising campaign utilizing a license plate maker’s product.

The patrons and members of non-profit organizations are generally very devoted and take great pride in displaying the fact that they are affiliated with an organization. License plates are an excellent means for them to show off their affection.

Unlike other products used for fund raising events, you will be happy to learn that quality plates produced by a good license plate maker have a very high perceived value. The fund raising organization often realizes a three, four, or even five hundred percent markup on their initial investment.

High ROI

Custom front license plate are a budget friendly, long term investment. If you choose the right license plate maker your finished product will come with a baked on enamel finish that offers protection against rust corrosion and fading that can result from damaging UV rays. A reputable license plate maker will also emboss a border onto and around the entire plate. This process makes the plate more rigid and adds to its durability.

As opposed to “one and done” forms of advertising, quality license plates have a long life span, often equal to the life of the vehicles they ride upon. Properly made custom front license plates will provide years of exposure that can produce significant returns on your investment.

Are They Green?

Environmentally conscious individuals have other considerations to make when deciding upon a license plate maker. To ensure you work with one that has environmentally sound practices, the license plate maker should use recycled materials in their production.

Choosing Your License Plate Maker

First, it’s advisable to ask license plate makers to provide you samples of their finished products. This will help you determine if they make license plates that are up to par with your expectations. Also, choose a license plate maker that offers reasonable prices and get a complete price quote. This way you will know exactly what you are paying for and won’t be surprised with any hidden costs.

Whether you are looking for something that will be used in your marketing strategy or in a fundraising drive, always remember to fully research professional license plate makers so that you receive the best value for your investment.

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